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curious
Seeds
Telling good stories
For those of you who don’t know it already, Seeds is a podcast by Steven Moe, where he interviews and tells the life stories of people living lives of purpose in Ōtautahi, Aotearoa and around the world.
We developed a full brand package with new logo and assets, then we used that as a springboard to build Seeds Podcast a website that looks great, and makes Steven’s busy life easier.
Meet Steven Moe
Steven is a lawyer at Parry Field Lawyers, specialising in helping impact organisations get their legal structures right. These are organisations you might call not-for-profits, charities and social enterprises. People doing good things!
Steven is also a bit of an expert in this sector, and a great advocate for change. All this is to say we are extremely proud to work with him and glad he trusted us to develop the new Seeds brand and website.
Easy and professional
Our #1 mission in creating this website was to make Steven’s life easier while giving it all a welcoming, professional look. We’ve set things up so new Seeds Podcast episodes automatically publish to the site instead of Steven having to manually load them.
We’ve done a lot of clever organising behind the scenes to automate a whole lot of hard work, especially when it comes to navigating the hundreds of pieces of content (you’ll soon see that Steven is a very prolific creator of podcasts, articles, videos, poems, guides and books).
What we produced
Visual identity
- Brand Guide
- Mission, Purpose Goals
- Logo
- Colours
- Typography
- Business Cards
Website
- WordPress
- Shop
Results
Seeds continues to grow in popularity as Steven adds ever more episodes and written content.This project was the start of an ongoing collaborative relationship with Steven Moe.
Together, we have published The Apple Tree children’s book, a 75-year history of Parry Field Lawyers, a legal opinion on impact investing, helped organise his 2023 Seeds Impact Conference, and more.
